Indian Team Sponsor: BCCI looking for new sponsor, these brands will not get chance to bid
The Board of Control for Cricket in India (BCCI) has invited tenders for the main sponsor for the Indian cricket team. Bids have been invited through these tenders, through which the new sponsor will be decided. Meanwhile, BCCI has also banned many companies, which will not be able to participate in this tender.
According to the information, the BCCI has made it clear that not every company will be able to fill the tender to become a sponsor for the Indian team. This includes athleisure and sportswear manufacturers, alcohol products, betting, cryptocurrencies, real money gaming (excluding fantasy sports), tobacco brands. This time BCCI has invited reputed companies to bid. In this regard, BCCI has shared a list in which certain sponsors are prohibited from applying.
ban on
- athleisure
- sportswear manufacturer
- wine products
- betting
- cryptocurrency
- real money gaming
- Tobacco
Jai Shah issued a statement
In this regard, BCCI secretary Jay Shah said in a release, “BCCI has invited bids for the main sponsorship rights of the national team.” The documents for bidding can be obtained by paying five lakh rupees and this fee is not refundable. Will be The last date to buy it is June 26.
Byju’s was the sponsor
It may be noted that earlier the Indian team was sponsored by Byju’s, which parted ways with the BCCI at the end of the last financial year. At the same time, Byju’s, which has cut down on its branding, had signed a $35 million deal with the BCCI to put its logo on the front of the Indian men’s team jersey, which is now over.