San Francisco: The company has announced that micro-blogging site Twitter is hosting its first shopping livestream on November 28. There are a number of steps people can take to make the shopping experience on Twitter a seamless one, the company said while viewing a live shopping stream on Twitter. We’re conducting our first trial of live shopping in collaboration with Walmart, where they will kick off Cyber Week for the first ever shoppable livestream on Twitter with singer, songwriter, dancer, and social media superstar Jason Derulo. ( twiter new feature )
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Started testing the Shop module with select brands
Starting at 7 p.m. on Sunday, November 28, people can watch and shop from Walmart (on iOS and desktop), where Jason offers a wide variety of electronics, home goods, apparel, seasonal decor, a 30-minute variety show that surprises special guests. will host. Livestreaming on Twitter empowers businesses to connect with their most influential fans, and adding the ability to buy into the experience is a natural extension of attracting and engaging with receptive audiences. Earlier this year, we began testing the Shop module with select brands, and we’re pleased to report that we’ll be launching it to more merchants in the US in the coming weeks, the company said.
Make shopping on Twitter easier than ever (twiter new feature)
Building foundational products is critical to supporting our global community of merchants on Twitter, so we’ll also begin testing a new method for merchant onboarding and product catalog management tools through Twitter Shopping Manager. It will give merchants a one-stop-shop to manage how they appear on Twitter,” it added. The company mentioned that it looks forward to introducing more products that will make shopping on Twitter easier than ever. (twitter new feature)